Profile

Value Creation and Management in Industrial Markets

Transactions between industrial companies are the backbone of the global economy. They represent a significant portion of the economic performance in the national accounts of most countries. Examples include the purchase of raw materials by the food industry, the purchase of parts and components by automotive manufacturers, or the purchase of production or packaging machines by the pharmaceutical industry.

Industrial companies encompass various types of firms, from small startups to medium-sized businesses and large corporations. Their activities are closely interlinked within value creation in professional markets (known as business-to-business markets). This results in complex value chains or value networks (in English: value chains or business ecosystems).

Network-like business ecosystems also emerge because industrial companies require a variety of professional services for efficient and effective value creation. These services include transport, finance, information, consulting, storage, insurance, and other services essential for the value creation process.

Many large German companies, such as Siemens, Schaeffler, or Brose from the North Bavaria region, as well as medium-sized businesses with their many "hidden champions," operate within professional value c